I've been using iSpionage for over two years now and consider it an essential part of managing a PPC campaign. It's my favorite keyword research tool because you can let the experienced advertisers in your market do a lot of the heavy lifting for you and just see what keywords they're bidding on. We also rely on it heavily for existing campaigns to keep tabs on competitors' keywords/ads as well as monitoring one of the most important metrics we look at — Impression Share.

I’ve used Ispionage for the past two years as a sales prospect tool to identify the largest keyword advertisers and to see what they are paying on a CPC basis. I’ve found it to be an invaluable source of information for generating new business.

iSpionage has saved my team valuable time in monitoring affiliates and monitoring paid search competitors. Now, we get an email notification when something relevant happens rather than spending hours hunting in three different search engines.

Not every client has an unlimited budget to work with, so it's important that you make every penny count. iSpionage not only allows me to find out what keywords the competition is bidding on, but I can also view the ads that they are running on all of the major search engines.

The information that iSpionage collects, provides quality insight that can be utilized into creating campaigns and ad variations that truly stand out from the crowd. Attempting to manually gather this information for just one client within the endlessness of cyberspace would take hours alone. iSpionage allows me to focus on what matters most, the customer.

iSpionage is our favorite tool for monitoring our organic ranking and the PPC campaigns of competitors in Google, Yahoo, and Bing.